Bounce Energy Unveils Build Your Own Energy Plan Tool for Texas Customers.

These days you can customize just about anything online -- from your golf clubs to your insurance plan. Bounce Energy now offers that same level of customization when selecting an electricity plan. While Bounce Energy is already recognized as an industry leader in diversity of plan options, the Houston-based retailer realized people still want more choices when it comes to their home electricity needs. In an effort to better serve an ever-growing customer base, Bounce Energy developed its "Build Your Own Energy Plan" program.

This revolutionary tool allows customers to choose exactly what they want in their home electricity plan, including plan type, term length, payment and billing options, and preferred percentage of green energy. Bounce Energy is the only retail electricity provider offering customers a personally-tailored, fully-customizable electricity plan.

"Most utility companies are thinking 'This is what I have, and this is what I want to sell,' not 'This is what the customer wants,'" said Robbie Wright, CEO of Bounce Energy. "Instead of using this old utility mantra of telling customers what they can have, we want them to call the shots."

By letting the customer make the decisions that have traditionally been dictated to them, Bounce Energy is bringing excitement to an otherwise mundane space (electricity) and providing a customer-centric, e-commerce experience that is unparalleled in the field. This product is only available to Texas residential customers at this time, due to market billing limitations in other states, such as Pennsylvania. However, there are plans to make this tool available to business customers in the future.

Bounce Energy wants to put the power to choose firmly in the hand of the consumer, which is where it truly belongs. Learn about the new "Build Your Own Plan" program by visiting, or by calling customer service at 1-888-452-6862 to speak with a friendly representative for more information.

About Bounce Energy:

Bounce Energy is a privately-owned and full-service Texas electricity company, offering affordable, comprehensive and innovative plans to help customers easily manage their electricity service. As one of the fastest growing Texas electric companies, Bounce Energy differentiates by providing "more than electricity" with a superior rewards program, additional consumer-centric offers, a surplus of customer service touch points and more. Bounce Energy's internally designed technology includes applications for customer billing, product management, website and content management, partner management and tracking, a multi-family portal, customer behavioral marketing, reporting, and analytics. Follow them at and @BounceEnergy.